Hey! Behind Carter is a group of people who believe in great customer experiences. Having first hand experiences in buying, or trying to buy, new cars, we decided to launch Carter. Buying a new car should be an exciting experience – not an intimidating or complicated one. Our aspiration was to build a platform that can streamline the link between new car buyers and new car dealers. With modern technology, geography is a thing of the past. With our platform, you can do business in a non-intimidating way, and work together with our dealer partners to create win-win relationships.

Our founding directors are: